Are you the publisher? Claim or contact us about this channel


Embed this content in your HTML

Search

Report adult content:

click to rate:

Account: (login)

More Channels


Channel Catalog


Channel Description:

Your go-to source for new ideas and inspiration.
    0 0

    Ahead of speaking at PSFK's Future of Retail Conference on January 16, CEO Healey Cypher explains how technological solutions provider ZIVELO focuses on enabling seamless design-led digital integrations for brick-and-mortar retailers, removing friction from the customer experience to foster efficient and enjoyable shopping

    0 0

    For SVA Masters In Branding grad Jenna Halbert, building brand strategies at Reddit is a natural extension of her background in marketing and design

    0 0

    Once online-only retailers are using a mix of physical and digital retail strategies to merchandise an assortment of products for the holiday season, helping guide customers toward the most relevant options

    0 0

    From offering nap sessions to foodie treats and wellness gift guides, top retailers are catering to consumers' undying health and wellbeing obsessions during a season of winter blues and holiday madness

    0 0

    This holiday season, fans of tex-mex chain Taco Bell will be able to purchase branded gift wrap exclusively on Amazon Canada, part of the restaurant's efforts to maintain its reputation for fun and out-of-the-box activations

    0 0

    In recent years, China has become a laboratory of retail innovation, implementing changes quickly and on a large scale. Brands and retailers in China are not just blurring the line between online and offline retail but obliterating it with a dynamic, hybrid vision of retail that implements the best aspects of both, supported by a highly sophisticated logistics infrastructure that makes the shopping experience truly seamless. At the heart of these changes is the goal of putting consumer needs at the center. PSFK’s The China Debrief examines three major players  — Alibaba, JD and Tencent — highlighting their key innovations along the purchase path, in order to provide insight into the near-term future for CX innovations across the globe and outline the immense opportunities for brands and retailers to transform the retail ecosystem. The report is part of a series of reports focusing on retail innovation and customer experience to inspire the members of our business intelligence services. Published December 2018 #alibaba #asia #china #debrief #jd #member-research #offline-retai #purchase-path #retail #tencent

    0 0

    Ahead of his presentation at PSFK's Future of Retail 2019 Conference next month, founder of hello oral care company, Craig Dubitsky, shares his insight on creating natural, cruelty-free daily-use products that are in synch with what consumers want—friendly, transparent and ethical

    0 0

    Shoppable content is getting a boost from influencers and celebrities promoting products and services via interactive platforms

    0 0

    PSFK's latest debrief spotlights China’s leading retail and CX innovators, outlining how the future of global retail is happening in China today

    0 0

    New York Retail Innovation Week's cornerstone event will include senior speakers from Eileen Fisher, Bonobos, Pinterest and more

    0 0

    The luxury division of South Korean auto manufacturer Hyundai motor group is taking a direct new approach to reaching millennial car buyers, fostering engagement on social media as automotive consumers increasingly look to digital discovery

    0 0

    Shoppable online video provides engaging and easy-to-consume means to educate consumers about products and services, as well as connects them with industry experts via social media

    0 0

    The following research provides an overview of innovative ways retailers are incorporating flavor into their brand engagements, product and service offerings to create meaningful experiences with audiences and fans. The paper includes examples of how brands are employing flavor to tell immersive brand stories, encourage people to try samples, enhance wellness and drive sales. Published December 2018 #brand-engagement #daily-harvest #digital-sampling #dove #flavor #food #papers #premium #sample #wellness

    0 0

    Ahead of an NYRIW panel on New Destinations for Airport Retail, PSFK spoke to ROAM Fitness founder and CMO Cynthia Sandall to learn about how the brand is meeting consumers at the junction of their interest in wellness and their on-the-go lifestyles, enabling fitness maintenance at convenience

    0 0

    In the latest webinar, PSFK Senior Strategist Penn Whaling and Strategist Conner Dial guide viewers through the 80+ page China Debrief, which shows how Alibaba, JD and Tencent are innovating along the purchase path

    0 0

    Brands are driving engagement with retail drops via mobile app to give social media-savvy customers exclusive access to new products

    0 0

    The Canadian technology brand is creating a new way to experience smart glasses, with high-touch retail locations in Brooklyn and Toronto that enable personalized fit and function

    0 0

    Before speaking at an NYRIW retail design panel on Tuesday, January 15, Howard Sullivan, creative director and co-founder of the award-winning YourStudio, explains how his agency designs in-store retail experiences for retailers like Topshop, Pret A Manger, Birchbox and more that captivate, inspire and engage in an age of social media saturation and digital overload

    0 0

    Shipsi founder, Chelsie Lee tells PSFK how she helps small businesses and independent retailers offer agile shipping solutions and excellent customer service for holiday shoppers amid rising consumer demand for efficient, seamless experiences

    0 0

    Offering additional assistance and communication post purchase adds extra value and fosters relationships between consumer and brand